Austria Hotels International
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Launch Austria Hotels
International with a focus on 7 hotels in Vienna.
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Develop close partnerships
with the travel industry.
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Develop e-newsletter and
media tools to be used worldwide.
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Launch e-news and expand
options of e-commerce and m-commerce.
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Initiate visits for key media
persons and travel industry delegations.
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Attend annual workshop
conducted in different Indian metro cities.
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Expand promotional and media
activities to Asia and Australia.
More information is available on
www.austria-hotels.at
Intercontinental Marine Drive, Mumbai
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Developed new branding and
image of the hotel in keeping with its new dynamism and offerings.
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Repositioned as an
InterContinental boutique hotel.
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Developed creative design for
the hotel and launch a series of new restaurants and bar..
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Create logos and branding for
the hotel.
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Media activities in India.
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Focused media activities to
launch the InterContinental boutique hotel in key international
markets i.e. France, UK, Germany and USA.
More information is available on
www.intercontinental.com
Maharashtra Tourism Development Corporation
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Drive strategic media
relations in key international markets in partnership with appointed
media agencies in the US, the UK, Germany, France, Japan and USA with
a focus on the Ajanta and Ellora caves in Aurangabad and the Deccan
Odyssey Train.
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Initiate and connect
marketing partnerships in each market.
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Develop, plan and execute
press visits. Monitor and evaluate coverage.
More information is available on
www.maharashtratourism.gov.in
Mandarin Oriental Hotel Group
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Position the Mandarin Oriental brand and
develop a clear media communication to high net worth individuals and
the travel industry.
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One-on-one meetings with identified key
journalists of lifestyle, business travel and food media and travel
trade publications in a pro-active, personalised manner.
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Organise individual press visits and
monitor as well as evaluate coverage
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Work closely with the corporate market and
travel industry partners.
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Facilitate contracting negotiations and
MICE requests.
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Develop marketing alliances and direct
consumer communication channels.
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Initiate promotional e-commerce and m-commerce.opportunities.
More information is available on
www.mandarinoriental.com
One&Only Maldives at Reethi Rah:
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Introduced the brand One&Only
through the media circle to high end, luxury consumers/ travelers and
the travel trade.
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Launched activities for
One&Only Maldives at Reethi Rah.
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Developed partnerships and
alliances with luxury brands and services.
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Developed media calendar and
placed consumer advertising.
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Conducted one-on-one meetings
with identified key journalists of lifestyle, business travel and food
media and travel trade publications to first introduce and then
enhance brand image of One&Only Maldives at Reethi Rah.
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Initiated media visits and
feature stories on the resort and the ESPA
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Distributed relevant media
releases to print and electronic media network.
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Personalised mailings to high
end individuals bi-annually.
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Contacted select travel
industry players for contract agreements.
More information on One&Only is available at
www.oneandonlyresorts.com
Taj Hotels Resorts and Palaces
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Editorial of quarterly
newsletter for international distribution.
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Editorial of quarterly food
and beverage newsletter for local distribution.
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Website translations and
updates.
More information is available on
www.tajhotels.com
The
Leading Hotels of the World
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Enhanced awareness through
print and electronic media for the Leading brand, during the CEO and
Regional Vice President visits to India.
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Arranged media meetings for
25 visiting hoteliers from European and Asian Leading member hotels.
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Followed-up on media requests
for individual Leading hotels.
More information is available on
www.lhw.com
Victoria-Jungfrau Collection
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Establish the new brand of
hotels and spas, traditional with a contemporary finesse, in
Interlaken, Luzern, Zuerich, Bern.
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Establish media exposure and
develop an appreciation of the brand through regular news, storylines
and features.
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Develop promotional
opportunities and marketing alliances with travel industry partners
and end-consumers.
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Facilitate rate contracting
process.
More information is available
www.victoria-jungfrau.ch
Worldhotels
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Developed media awareness for
the brand and its products.
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Arranged media events in New
Delhi and Bombay with presentations and individual meetings of print
and electronic media contacts.
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Initiated marketing
partnerships and alliances for the company.
More information is available on
www.worldhotels.com
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